Brian Wommack

Brian is the leader and driver of Opal Myth, working on projects he is passionate about, either solo or in combination with bespoke teams. He has a long track record of promoting entities, people, brands and ideas with innovative, data-driven campaigns, programs, media outreach, social media, speeches and advertising. He has also protected and defended corporate reputations during existential crises, and helps corporations get ready for the worst through planning, auditing and drilling. An expert networker, Brian prides himself on recruiting, deploying, nurturing and retaining excellent teams.

Recently, he’s helped global brands nuance conversations around uncertain earnings, sudden tariff-induced paralysis, strained supply chains and rocky business prospects, while also guiding companies under sudden political or cultural attack. At the same time, Brian has empowered clients to seize unexpected opportunities — jumping into trending conversations to capture eyeballs or uncovering new markets sparked by shifting national dynamics.

Prior to founding OM, Brian led comms and marketing for the leading dietary supplement trade association, the Council for Responsible Nutrition (CRN); was an entrepreneurial leader of a comms boutique as a partner at law firm Cameron LLC; served a full spectrum of corporate, government, and nonprofit entities in a 18-year career at comms powerhouses Ketchum and Powell Tate / Weber Shandwick; served as a lobbyist at well-respected boutique The Carmen Group; and practiced law with global juggernauts Jones Day and King & Spalding.

Brian is a graduate of Duke University, where he double majored in English and Political Science and served as president of his fraternity, Phi Delta Theta, as an assistant editor of the Duke Journal of Politics, and a disc jockey for campus radio station WXDU Durham 88.7 FM. He earned his law degree from the University of Illinois College of Law, where he graduated with honors while serving as a founding editor of the Elder Law Journal and winning numerous moot court competitions for excellence in oral advocacy. In recent years, he has continued his education at Duke’s Fuqua School of Business, taking selected MBA coursework in leadership, business analytics, marketing strategy and finance.