Lorely Flores

Lorely Flores is a seasoned marketing leader with more than 18 years of experience driving integrated, high-impact campaigns for the public sector. She currently serves as Senior Field Marketing Manager, Public Sector at HashiCorp, an IBM company, where she develops and executes demand generation programs, executive engagements, and strategic awareness campaigns tailored to federal, state, and local audiences. Previously, she led field marketing initiatives at Apptio, Hitachi Vantara Federal, MAG Aerospace, and Harris Corporation, managing multimillion-dollar budgets, overseeing rebranding efforts, and executing more than 100 in-person and virtual events each year. Holding an MBA with a concentration in federal program management, Lorely has a proven track record of aligning marketing strategy with business growth and brings deep expertise in engaging government decision-makers and building trusted, impactful campaigns.