Colby Proffitt

Colby Proffitt is a go-to-market executive leader who specializes in cybersecurity and technology marketing for early and mid-stage B2B and B2G SaaS companies. A 5X founding marketing hire with more than 15 years of multi-industry experience, he has built multiple successful marketing strategies and programs from early-stage through series C, from $0 to $100M+. Currently the Vice President of Marketing at Shift5, he’s been recognized as one of the 2024 Top 15 Marketing Experts in Washington, D.C. and the ABM program implemented under his leadership was recognized earlier this year by Gartner. Most recently, Colby has been named a finalist for the 2024 Startup CMO of the Year category by Pavilion.