Legendary Agency Founder Larry Weber: Harnessing the Power of Tech for Good
As a self-proclaimed techno-optimist, legendary agency pioneer Larry Weber will bring inspiring examples of companies using technology to positively impact humanity, providing lessons of storytelling for all communicators.
This conversation will feature topics from Weber’s new book, “A New Age of Reason, Harnessing the Power of Tech for Good,” an actionable playbook to transform your organization around this mission, including how to develop a tech for good strategy, how to evolve the C-suite to deliver on this mission, how to market it, and how to measure outcomes.