02 Nov 2023
13:20 - 14:05
Data + Insights for Digital Media Buys
The right data can provide powerful insights that change the direction and outcomes of your communications campaigns. Smart marketers know what to ask and have the tools in place to extract insights and then quickly turn them into measurable marketing activities.
Paid Digital Media veteran, Imani Greene will talk about the role of information and insights in smart, efficient digital media buys.