The Rapidly Changing State of Media Relations and Social Media
The state of media relations is in flux, and PR pros and journalists alike are forced to adapt to the shifting landscape. Natan Edelsburg the Chief Partnerships Officer at Muck Rack will lead a conversation with three in-house PR/Communications professionals on the rapidly evolving state of media relations and social media.
Additionally, the session will include key takeaways from Muck Rack’s surveys of thousands of PR pros and journalists on the evolution of media relations, including how journalists prefer to be pitched today and the strategies PR pros use to break through the noise, including:
- The #1 reason why most journalists will immediately reject a pitch
- The days, times and channels journalists prefer for pitches
- The most effective ways to earn a journalist’s attention