Hunter is a highly accomplished global marketing executive with over 25 years of experience in the management and leadership of marketing and business operations. In his role as Chief Marketing Officer of ChurnZero, Hunter is responsible for overall marketing strategy and provides direction in positioning and messaging, demand generation, branding, public relations and partnerships. Prior to ChurnZero Hunter was the Chief Marketing Officer at Higher Logic where he was a member of the original management team that lead the company from under $10 million in annual revenue to over $60 million. Prior to Higher Logic Hunter was the vice president of Marketing at Vocus, Inc. where he was responsible for planning and budgeting, sales and marketing alignment, analytics and reporting, data governance and strategy, marketing systems, and campaign marketing.
Hunter received a Bachelor of Arts degree from Colgate University and earned his MBA from the University of Texas at Austin.
Results-driven marketing professional with more than 25 years experience developing, executing and measuring global sales and marketing strategies and campaigns. Proven leader and problem solver with excellent organizational and team building skills. ChurnZero helps subscription businesses fight customer churn. Its software solutions allow businesses to understand how their customers use their product, asses their health and their likelihood to renew, and give businesses the means to personalize the customer experience through timely and relevant touchpoints.