Meisha Thigpen

Meisha Thigpen has spent the past 15 years asking one question: how do we leverage behavioral science to design award-winning creative that actually drives audiences to change? As the leader of Marketing for Change’s in-house creative team of designers, videographers, photographers and copywriters, Meisha guides the translation of research, to strategy, to creative execution across large campaigns and complex topics. Her campaign work has encouraged people to seek mental health support, appoint health care proxies, eat more fresh produce, get vaccinated, reduce soda consumption and be thoughtful stewards of their environment.