Thrill Us Then Kill Us? Balancing the Need to use AI with the Existential Risk AI Poses to Humanity

Two things can be true at the same time: Using AI more and more is a required part of any agency work, and, AI, on its current trajectory, poses a significant existential risk to humanity. What are agency people to do given this alarming reality?  John Sherman is the CEO and Creative Director at Storyfarm, a creative video agency in Baltimore. He’s also a Peabody Award-winning former investigative journalist. Since the launch of ChatGPT4 in March, John has been immersed in AI, focusing mainly on AI safety concerns. Learn what the most serious risks of AI are and practical steps experts say each of us can take daily to increase the odds humanity can survive AI.